Client Stories
Over the course of 20 years we’ve amassed a huge range of fantastic case studies that really show what we can do for you. For ease, we’ve collected some of our most interesting stories and arranged them around our different service areas. If you want any more examples - just ask! We have plenty more stories to tell.
AI model drives 40% product recommendation uptake for COTY
Profusion builds complex AI recommendation model for COTY’s fragrance brands, enhancing the customer experience and increasing sales.
First Direct increases conversion rate by 400%
In this Award- Winning Campaign First Direct Increases Loan Form Conversion Rates with Data-Driven Propensity Modelling - Profusion CRM
Predictive AI churn modelling delivers £13m in revenue uplift for TradePoint
Profusion designs Predictive Churn modelling that increases Tradepoint revenue by over £13m - learn how.
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